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How to Optimize Lead Nurturing to Pump Up Your Sales Pipeline by Genius.com October 07, 2009 - (Free Research) In this paper you will learn how the roles and responsibilities of marketers has evolved since the web has become a big part of your customer’s buying process. Read on to learn how you can optimize lead nurturing to pump up your sales pipeline. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Creating Sales Opportunities with Lead Scoring by Genius.com October 07, 2009 - (Free Research) Lead scoring is often touted as the new secret sauce that transforms marketing from art to science. This guide will walk you through the process step-by-step, ensuring you have just what you need to drive continuous lead engagement, satisfy the needs of your salespeople, and play a key role in the generation of revenues. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Science and Art of Selling by Genius.com October 07, 2009 - (Free Research) This white paper shows how scientific studies of marketing and sales effectiveness are now yielding information that can help an organization better tune its sales and marketing efforts. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Improve Lead Generation and Clean Up Your Pipeline: Generate Better Leads for Better Sales Results by Genius.com October 07, 2009 - (Free Research) Quality leads result in easier/better sales. It is also agreed that taking time away from selling to generate leads cuts into sales productivity. Closer alignment between sales and marketing could improve both of these factors and reduce the disconnect that exists today. Read on to learn how to attack these costly and divisive issues. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Content Mapped to Buying Stages Powers Nurturing Results by Genius.com October 07, 2009 - (Free Research) This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Sales and Marketing: The New Power Couple by Microsoft December 01, 2008 - (Free Research) This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM and Social Networking: Engaging the Social Customer by Microsoft June 09, 2009 - (Free Research) As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. This paper discusses tangible ways that organizations can extract measurable business value from social networking by leveraging it in conjunction with Customer Relationship Management (CRM) solutions. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Microsoft Dynamics CRM Online Case Study: Data Reduction Systems by Microsoft September 09, 2009 - (Free Research) Learn why Data Reduction Systems, an information and data retention service provider switched Microsoft Dynamics CRM from salesforce.com to improve all areas of customer management. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Grow Your Business with the Visibility to Capture More Sales Opportunities - Part 2 by Microsoft September 09, 2009 - (Free Research) Watch this webcast to learn of the features and benefits in the new version of Microsoft Dynamics CRM 4.0. Microsoft Dynamics CRM offers you innovative ways to access this powerful relationship management solution to empower your employees to respond quickly to customer demands and increase customer satisfaction. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Grow Your Business with Microsoft Dynamics CRM by Microsoft September 09, 2009 - (Free Research) View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Driving Business Process Productivity by Tuning Your Customer-Centric Business Processes for Profit by Microsoft September 09, 2009 - (Free Research) This webcast demonstrates how Microsoft Dynamics CRM can be used to capture and manage structured and unstructured sales and marketing customer data within a single, integrated system can help increase your organization's return on investment. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Microsoft Dynamics Webcast: Beyond the Boundaries of Traditional CRM by Microsoft September 09, 2009 - (Free Research) Watch this webcast to learn the concrete ways Microsoft Dynamics CRM can help you attain a 360-degree view of your customers. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

The Executive Guide to CRM Architecture: Why CRM Flexibility Will Impact Your Success by Microsoft September 14, 2009 - (Free Research) This white paper explains the importance of flexible software architecture, and how the right CRM solution can support and even advance an organization’s ability to evolve in lock-step with changes as they occur--enabling them to attain and maintain a competitive advantage. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

High-End Real Estate Company JBMRA Puts Mobile Brokers in Prime Position to Increase Sales—with Microsoft Dynamics CRM Live by Microsoft September 10, 2009 - (Free Research) Microsoft Dynamics CRM Live eliminated the risk of losing decentralized customer data. The firm's information is protected on Microsoft hosted servers that utilize reliable data backup processes and technologies. The application allows mobile users to access and input data on the move, something that brokers could not do previously. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

NBA Basketball Team Scores with Sales Force Automation Tool by Microsoft April 11, 2008 - (Free Research) Read how a Microsoft Dynamics solution helped a NBA Basketball team gain benefits such as system connectivity, sales force automation, and enhanced productivity. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Switching from Salesforce.com to Microsoft Dynamics CRM Helps Jones Lang LaSalle Implement Global Enterprise Model by Microsoft July 22, 2008 - (Free Research) Microsoft Dynamics CRM has enabled Jones Lang LaSalle to share customer and account information globally, while still offering functionality tailored to the unique processes of its many business units and more than 700 local offices. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Drive Real-World Business Processes with Microsoft Dynamics CRM by Microsoft September 09, 2009 - (Free Research) Watch this webcast to learn how Microsoft Dynamics CRM can help you develop and strengthen profitable customer relationships. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Taking Relationship Management to a New Level with Microsoft Dynamics CRM by Microsoft September 09, 2009 - (Free Research) Join Microsoft Dynamics CRM technology evangelist Phillip Haase in this webcast to learn about the Microsoft strategy and investments in enterprise CRM solutions and to understand how these solutions address the requirements for users, management, and IT. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Grow Your Business with the Visibility to Capture More Sales Opportunities by Microsoft September 09, 2009 - (Free Research) In part one of this webcast series, we show you how the productivity of your sales teams can be dramatically increased by utilizing the enhancements in the newly released Microsoft Dynamics CRM 4.0. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Professional Basketball Team Expands Customer Base with Microsoft Dynamics CRM by Microsoft September 09, 2009 - (Free Research) This webcasts examines the trends, best practices, and competitive advantages of the customer-centric enterprise. Following the discussion with Martha Rogers, we find out how the Portland Trail Blazers have taken advantage of Microsoft Dynamics CRM to improve sales and grow their customer base. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Do Extraordinary Things Everyday with Microsoft Dynamics CRM! by Microsoft September 09, 2009 - (Free Research) In this webcast, we show you how the productivity of your sales, customer service, and marketing teams can be dramatically increased by taking advantage of the enhancements in the newly released Microsoft Dynamics CRM 4.0. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Increase Sales Productivity by Creating a Connected and Collaborative Sales Force by Microsoft September 09, 2009 - (Free Research) Find out how you can get the sales solution of the future today. In this webcast, you learn how creating a connected, collaborative sales team can help you win new business, as well as keep the business you already have. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Staffing Service Coordinates Sales Activities, Utilizes Business Intelligence with CRM Solution by Microsoft April 18, 2008 - (Free Research) Volt Information Sciences, Inc. provides staffing services, telecommunications, and information solutions to Fortune 100 customers. Executives completed an in-depth request for proposal process to narrow CRM solution options to four enterprise alternatives. They selected Microsoft Dynamics™ CRM because it best met the firm's usability, user.. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

How to Market and Sell Services with Webinars by Citrix Online June 01, 2009 - (Free Research) This new Quantum Leap Marketing white paper explores how to successfully market and sell services with Webinars so that you get maximum mileage out of your marketing budget. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Improving Marketing Measurements, Operations, & ROI by Citrix Online August 19, 2009 - (Free Research) Struggling to determine the impact of your lead-generation efforts? Making blind marketing decisions and hoping for the best? View this Webinar archive with Jim Lenskold, author of the recent MarketingProfs ROI study, to discover what sets the top tier of "highly effective and efficient" marketing organizations apart from others. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

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