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Customer Relationship Management (CRM)
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Customer Information Management/ Customer Databases
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Customer Service (General)
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Sales Management
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Customer Data Integration
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Customer Experience Management (CEM)
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Mobile Field Sales/ Wireless Connectivity
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Sales Force Automation (SFA)
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Mobile Device Management
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Which Off-line CRM solution for Field Force? by Wipro Technologies
October 21, 2009 - (Free Research) This paper explores four different choices available for offline CRM solution based on SAP platform, namely SAP CRM Mobile Solutions for Laptop users, SAP CRM on Blackberry on other PDA's, CRM Online solution accessed over internet, Offline recording of information using SAP Interactive forms by Adobe.
Social CRM Comes of Age by Oracle Corporation
April 01, 2009 - (Free Research) Web 2.0. Collaborative computing. Social media. And now Social CRM. These terms are used interchangeably, and often, to describe the massive transformation taking place across organizations today. What strategies and tools do the newest CRM solutions provide to leverage this new reality? Read this white paper to learn more about Social CRM.
Optimizing The Value of Your Subscriber Data by Hewlett-Packard Company
September 01, 2009 - (Free Research) Mobile network operators are not exploiting the full value of their most valuable asset—their subscriber information. While mobile network operators may be sitting on a gold mine of subscriber data, they do not have the tools they need to exploit it. This paper explains the avenues available to take advantage of their subscriber information.
Mobilizing Enterprise Applications by Relavis Corporation
August 19, 2009 - (Free Research) Introducing mobility solutions into the workforce makes employees and business processes more efficient, yielding direct productivity gains and cost savings. These productivity gains and cost savings, along with the improved speed of customer communication and response, help create competitive advantage and increased customer satisfaction.
The Science and Art of Selling by Genius.com
October 07, 2009 - (Free Research) This white paper shows how scientific studies of marketing and sales effectiveness are now yielding information that can help an organization better tune its sales and marketing efforts.
Ready Access to Real-Time Data Helps Small Businesses Thrive by SAP AG
February 01, 2008 - (Free Research) Today there is new and affordable technology that enables small businesses to access current data from any location, respond quickly to change, and thrive in a volatile business environment. A good example of this technology is the
SAP® Business One application. Read this white paper to learn more!
Content Mapped to Buying Stages Powers Nurturing Results by Genius.com
October 2009 - (Free Research) This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve.
Grow Your Business with the Visibility to Capture More Sales Opportunities - Part 2 by Microsoft
September 2009 - (Free Research) Watch this webcast to learn of the features and benefits in the new version of Microsoft Dynamics CRM 4.0. Microsoft Dynamics CRM offers you innovative ways to access this powerful relationship management solution to empower your employees to respond quickly to customer demands and increase customer satisfaction.
Three Steps to a Mobility Strategy by AT&T Corp
October 2009 - (Free Research) Many organizations have implemented mobility in a tactical and piecemeal manner, not realizing the gains possible from adopting a more strategic approach. This paper explains how to conduct a mobility audit, review your business activities, and develop an effective mobility implementation plan.
Webcast: Winning Strategies for the Evolving Legal Marketplace by BlackBerry
October 2009 - (Free Research) In this webinar, you'll learn about the rapidly changing state of law firms, how law firms must pay closer heed to business management issues to remain competitive. You'll hear the voice of the client and what law firms must do to succeed in the face of change.
What is Your Recession Sales Strategy? by Oracle Corporation
January 2009 - (Free Research) This study measures the effects of the recession on sales organizations and found that the mainstream response to the challenge of selling through a recession be generally off target.
Brand Management - Leveraging the Power of Integrated Marketing by SAP America Inc
February 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.
CRM and Social Networking: Engaging the Social Customer by Microsoft
June 2009 - (Free Research) As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. This paper discusses tangible ways that organizations can extract measurable business value from social networking by leveraging it in conjunction with Customer Relationship Management (CRM) solutions.
Professional Basketball Team Expands Customer Base with Microsoft Dynamics CRM by Microsoft
September 2009 - (Free Research) This webcasts examines the trends, best practices, and competitive advantages of the customer-centric enterprise. Following the discussion with Martha Rogers, we find out how the Portland Trail Blazers have taken advantage of Microsoft Dynamics CRM to improve sales and grow their customer base.
Do Extraordinary Things Everyday with Microsoft Dynamics CRM! by Microsoft
September 2009 - (Free Research) In this webcast, we show you how the productivity of your sales, customer service, and marketing teams can be dramatically increased by taking advantage of the enhancements in the newly released Microsoft Dynamics CRM 4.0.
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